01
Experience
For over seven years, I have transformed ideas into identities, campaigns, and visual experiences. I combine art direction, design, and production to build cohesive solutions—from the initial concept to the final delivery.
My work is seen in
02 — Profile
About me
I understand the whole problem, choose the tools it needs and carry each idea to a high level of execution.
02
Multidisciplinary background
My background in Multimedia and Interactive Design at UADE is complemented by studies in programming. This background allows me to approach every project through communication, aesthetics, technology, and real-world functionality.
03
Curiosity and precision
Curiosity drives me to explore new tools, visual languages, and ways of communicating. I approach every project as a unique system—researching, experimenting, and refining every decision until the idea becomes clear and consistent.
03 — Selected work
My portfolio
A selection of work where strategy, concept and execution operate as one system. Every project is evidence; the process is part of the result.
Dante Morini · En campaña, 1 of 5
04 — What I do
Bespoke design solutions
I do not sell isolated disciplines. I build the system of resources each problem requires, integrating artificial intelligence, design, audiovisual craft and technology.
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01
AI Agent Designer
Generative AI, prompt engineering, conversational agents, chatbots, and the application of AI models to experiences and processes.
02
AI Automation Integrator
Task automation, tool integration, workflows, databases, and optimization of digital processes.
03
Video Editor
Editing, post-production, advertising spots, institutional campaigns, audiovisual narrative, rhythm and visual treatment.
04
UX/UI Designer
Research, information architecture, user flows, wireframes, prototyping, interfaces, usability and design systems.
05
Web Designer
Web design, responsive interfaces, layout, implementation and development of digital experiences.
06
Brand Designer
Visual identity, graphic systems, typography, composition, digital assets, content and visual communication.
Skills
Tools that expand the idea
The format does not set the limit. If an idea demands more, I learn, integrate or invent the method.
Photoshop
Illustrator
After Effects
Premiere Pro
Figma
InDesign
Lightroom
Blender
Unity
VS Code
WordPress
05 — Social proof
Endorsements
What people say about working with me.
This space is ready for its first shared experiences. If we have worked together, you can start the conversation.
Endorsements are published after review.
06 — How I work
Manifesto
They say perfect
is the enemy of good.
But to me, simply "good"
has always tasted like too little;
a slightly sad ending.
I care about the detail.
That millimetric obsession
perhaps nobody notices,
yet when it appears,
it changes the whole equation.
If the idea is bigger than me,
I do not shrink the idea:
I expand my tools.
Whether that means turning the internet upside down,
inventing a method from scratch
or learning something new.
I make the problem my own
until it clicks.
The format can never dictate the limit.
I want impact, rhetoric, tango and poetry.
A little genuine magic
in a world that sometimes
seems to run on autopilot.
I am Marcos Caballero.
And if I put my name on a piece of work,
it is because I made sure it was worth it.